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Culture and Creativity

The European Film Sales support shall encourage and support the wider transnational distribution of recent European films by providing funds to European sales agents, based upon their performance on the market, for further reinvestment in the acquisition, promotion and distribution (including online) of recent non-national European films.

There are two phases for the funded activities:

  1.  The generation of a potential fund which will be attributed according to the performance of the company on the European market.
  2. The implementation of the action - the potential fund thus generated by each company must be reinvested in:
  • minimum guarantees or advances paid for the international sales rights on eligible non-national European films;
  • the promotion, marketing and advertising on the market of eligible non-national European films.
Total budget
€ 2.44 billion
Dates
2021 - 2027
Grant / loan size
Up to € 750.000 per project
Who can apply
In order to be eligible, the applicants (beneficiaries and affiliated entities) must be legal entities (public or private bodies), be established in one of the eligible countries (see Call details) and be established in one of the countries participating fully in the MEDIA Strand of the Creative Europe Programme and be owned directly or indirectly, wholly or by majority participation, by nationals from such countries. When a company is publicly listed, the location of the stock exchange will in principle determine its nationality. The applicant must be a European Sales Agent, i.e. a European company acting as an intermediary agent for the producer, who specialises in the commercial exploitation of a film by marketing and licensing a film to distributors or other purchasers for foreign countries and be appointed as a sales agent by the producer of each film declared or supported by way of a written contract or agreement to sell the film in at least 10 countries participating in the MEDIA strand.

Other entities may participate in other consortium roles, such as associated partners, subcontractors, third parties giving in-kind contributions, etc (see section 13).
No. of partners needed
Only applications by single applicants are allowed.
Sector
Name of the programme or initiative
Type of support
How to access
Calls for proposals
Total initiative budget
€ 5.5 million
Version
0.0.0
Sector count
1
Organisation count
3
Need count
3